![]() Click Save at the top of the product page.Make sure Spotify is checked, then click Done.Click Manage next to SALES CHANNELS AND APPS.Note: Check the product uses plain text and static images for the description and media (we don’t support videos or text formatting). Note: Make sure the items you publish belong to that artist and are ready for public visibility.Īny items you add to your Spotify sales channel in Shopify will be available in Spotify for fans to purchase, and in Spotify for Artists where you can manage them. You can then manage your merch items in Spotify for Artists. Once your Shopify store is connected, you can publish up to 250 merch items from Shopify to Spotify for Artists. Note: You’ll need to connect your Shopify store to Spotify for Artists before you can list and promote merch. Adding merch to different Spotify surfaces creates more opportunities for your fans to discover your merch while listening to your music. Listeners can find your merch on your album and single release pages, the Now Playing view, your artist profile, and your artist store page. Through our integration with Shopify, you can sell and promote your merch to your fans on Spotify. You have nothing to lose and possibly a lot to gain.Merch and music are better together. On the flip side, if you are already on CDBaby or TuneCore, make sure you are at least opted in for digital distribution to Spotify. Not all artists are going to see good results there. I suspect it is working for them.Īgain, your success on Spotify is going to depend at least partly on the demographics of your fans. Like I said, I am seeing way more focus on Spotify playlists than Pandora these days. It is a synergistic approach to help each other. When their fans listen, they are getting exposure to the other 24 artists. In a nutshell, what my friends do is all partner together to build a playlist in Spotify of maybe 25 artists with one song each. Playlists are a key to growing exposure in Spotify in the same way that Pandora’s algorithm, that plays your music on similar artists’ stations, grows exposure. Or, you can do what my professional music friends do and promote playlists. Once you are on Spotify, you can do what I do and just ignore it and hope it grows. They will do the rest and of course will take a small cut of what you get paid. Pay to put your album on CDBaby or TuneCore and sign up for digital distribution. ![]() So how do you get on Spotify? The answer is pretty much the same way you get on any streaming source. I could go figure it out– but you can find plenty of other artists online giving their numbers to the penny. I don’t really know exactly how much off the top of my head because I just get bank deposits that contain all these streaming sources combined. In other words, my 600K spins on Spotify in 2018 probably translates into between two and three thousand dollars. However, if you pretty much own your song or it is public domain, you can earn 4 to 8 times that much on Spotify. I don’t monetize YouTube (I could but would have to show ads) and Pandora generates around $1000 per million spins or $0.001/spin. That being said, Spotify pays way better than YouTube and Pandora. Pandora will end up at several times the numbers of YouTube at least in streams (they don’t provide total hours listened stats and I don’t know that their “fan” count is very accurate at all). I think I will have somewhere over 2 million views on YouTube in 2018 and a total hours listened of maybe 350,000. While the numbers are higher than expected, they are dwarfed by my numbers on Pandora and even YouTube. That demographic in particular is the primary reason I have never focused on Spotify. For example, my audience tends to be 35+ in age while a healthy majority of Spotify’s audience is younger than 35. That surprises me a little because Spotify’s audience is in general not my target audience. First, they are higher than I expected and they are growing pretty fast. I will talk about how they are doing that in a second. However, I have noticed that my professional musician friends that depend on streaming for their income have shifted a lot of focus from Pandora to Spotify. I knew I was earning a bit of money there, but also knew that it was not really significant. Like I said, I have never paid much attention to Spotify. Here is the little snapshot thing they came up with for me. I have to admit that I had never even signed up for a Spotify artist account but I took a moment and did. Tis the season for all kinds of reflection over the past year and Spotify has a cool little tool they provide for artists to give them a snapshot for how their music is working there.
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